Choosing between platinum and white gold for your next jewellery piece can feel overwhelming. Both look stunning with their silvery shine, but they’re not the same. From their composition to how they wear over time, these metals have their own distinct qualities. Let's break it down so you can pick the one that’s right for you.

Platinum
Platinum is a rare and precious metal, celebrated for its naturally bright white colour and exceptional durability. Platinum consists of 95% pure platinum and 5% other metals (like ruthenium), platinum is hypoallergenic and ideal for sensitive skin.
While platinum is more resistant to scratches than softer metals like gold or silver, it’s not entirely scratch-proof. When scratched, however, platinum doesn’t lose metal like gold - it develops surface ridges and texture, developing a beautiful greyish patina over time. This patina can give the metal a slightly darkened appearance, which some find appealing. However, if you don't like the patina, a professional jeweller can remove it.
18ct White Gold
18ct white gold consists of 75% fine gold and 25% other metals (typically silver and palladium). Its soft, warm white tone complements a variety of gemstones and designs. However, unlike platinum, white gold requires rhodium plating to achieve its bright, white finish. This plating wears off over time and requires reapplication to maintain its pristine appearance.
Choosing the Right Metal For You
Both platinum and white gold offer unique advantages. Platinum's durability and natural white colour make it a perfect choice for everyday pieces that will stand the test of time. If you lead an active lifestyle or want a low-maintenance piece that ages gracefully, platinum might be your match.
White gold's workability allow for intricate designs and a vintage aesthetic. It’s ideal if you’re drawn to detailed craftsmanship and don’t mind occasional upkeep to maintain its shine.
Final Thoughts
Platinum and white gold each have their charm and it’s all about what feels right for you. Still unsure? Our founder is here to help, reach out for personal advice tailored to your style.